KinderCare Wants Parents To Talk About ‘Diversity, Equity, And Inclusion’ At Home With Their Six-Week-Old Children

KinderCare Wants Parents To Talk About ‘Diversity, Equity, And Inclusion’ At Home With Their Six-Week-Old Children
It seems like such a nice place. (Image: Screen grab of YouTube video)

By Chrissy Clark

A for-profit child care facility is encouraging parents to talk about “anti-racism” and “diversity, equity, and inclusion” at home with their children as young as six weeks old.

KinderCare, a child care network headquartered in Portland, Oregon, is telling parents that “it’s never too early” to teach children about “diversity, equity, and inclusion” (DEI) in the home. The organization’s DEI homepage promised to introduce students to “culturally responsive teaching,” which places students’ identity and emotions at the center of their education.

“Whether your child is six weeks old or in the sixth grade, they’re ready to learn how to practice empathy, compassion and understanding,” the DEI homepage reads. “And everything they do — from reading books and making art to even having lunch — can be experienced through an anti-bias lens.”

KinderCare’s DEI page includes resources for bringing DEI lessons into the home. Parents with babies are encouraged to read books that “show different cultures, identities, and characters,” listen to new music genres, and share “little tastes of food” from “different cuisines.” According to the website, naming feelings for a baby can also “help interrupt the development of biases.”

Parents of pre-school children were told to “point out stereotypes and biases” in the media and books. The graphic cites the example of pointing out “who is and isn’t represented in roles like doctors, lawyers, firefighters, villains, and heroes.”

Parents of school-age children are told to involve their kids in “conversations about fairness and justice.” Children as young as six years old are encouraged to “reflect on their own privilege and areas where they lack privilege,” according to the graphic. The definitions and advocacy of “equity” and “equality” are also being taught to children.

The same webpage also has a calendar that showcases no traditional American holidays such as July 4, Thanksgiving, and Christmas. Instead, it highlights Black History Month and International Women’s Day in the spring, Juneteenth and Pride month in the summer and Indigenous People’s Day in the fall.


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