[Ed. – The hits just keep on coming.]
A new button appearing on Instagram reads, “mute white people.”
The Washington Examiner confirmed the button on Instagram Monday, following a tweet bringing attention to the GIF by conservative commentator Katie Pavlich.
“Instagram has a ‘mute white people’ button in stories,” Pavlich tweeted Monday.
Called the “unbothered sticker,” it was uploaded to online database GIPHY by Refinery29, a media outlet aimed at a female audience, GIPHY’s website shows. GIPHY moderates which GIFs are approved to be shared in its library and, subsequently, platforms, such as Instagram.
“To ensure that GIPHY stickers will always be fun and safe no matter where you see them, we have an enhanced moderation process for approving stickers into our library. This is a permanent part of our moderation process and may impact the turnaround time for uploaded content to appear within the Sticker API (which powers partners such as Instagram),” GIPHY’s website states.