[Ed. – As the article observes, how to capture the magic stardust will be the big question, in the Year of Living Virally. Maybe some Oprah specials on TV? The out-of-work and Totally Bored at home are on social media overload already, and there’s no saying if there will even be a fun-filled “DNC’ on the old model in Milwaukee. Hard to set up those photo-up moments with party clothes and balloons when you can’t put thousands of frenzied state-delegation members in an arena together. Standard high-draw campaign stops are a non-starter too, for now.]
Former Vice President Joe Biden’s campaign is planning a rollout for Michelle Obama’s endorsement, although there are questions around just how public a role the enormously popular former first lady will play in his campaign.
Sources tell The Hill that the Biden campaign’s early plans include a focus on remote fundraising and voter registration efforts.
The trick for Michelle Obama and the Biden campaign is finding the right balance for the pop culture icon, who could be a massive asset for the campaign but has never shown much enthusiasm for campaign politics.
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