[Ed. – But the network cheerfully accepted an ad by the WaPo selling that rag as a source of legitimate news.]
CBS, the network broadcasting the NFL’s Super Bowl on Sunday, rejected an ad from a U.S. veteran owned and operated company, Nine Line Apparel, which dared to take a shot at social injustice champion Colin Kaepernick.
“Don’t ask if your loyalty is crazy, ask if your loyalty is crazy enough,” the 45-second ad begins on a YouTube posted headlined “Our Super Bowl Ad Got Rejected.”
Nike, a world leader in sports apparel, had used Kaepernick in an ad that ended: “So don’t ask if your dreams are crazy. Ask if they are crazy enough.”
Despite annual revenues of $25 million, CBS was “not satisfied” the company could pay for the ad – although a Nine Line spokesperson said the rejection was based on content and not coin, the Washington Examiner reported.
“CBS’s purported reason for rejecting a Super Bowl commercial that extols patriotism is totally out of bounds,” Nine Line Apparel CEO Tyler Merritt said, per the Examiner. “Let’s call this what it is: a blatant attempt to censor a message that their politically correct executives find offensive.