The Obamas are ‘becoming’ a billion-dollar brand

The Obamas are ‘becoming’ a billion-dollar brand
(Image: Screen grab of YouTube video, Hot News 24h today)

[Ed. – Wondering if it’s really American working people who buy tickets to Michelle’s book tour at $307 a pop — or if maybe it’s Tom Steyer and George Soros.  It looks like the Obamas have a ways to go to actually be billionaires, BTW. That seems to be an exaggeration.  But the “brand” valuation appears closer to on-target.]

The Obamas are “Becoming” — billionaires.

The launch of Michelle Obama’s cross-country book tour for her new memoir, “Becoming,” last week is just the latest marker on the road to fabulous wealth for the former first couple, who are on their way to becoming a billion-dollar brand.

In addition to a $65 million book advance and an estimated $50 million deal with Netflix, both of which she shares with husband Barack Obama, the former first lady is poised to rake in millions from appearances on her 10-city US tour and sales of merchandise connected to her autobiography.

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