[Ed. – But will they be feather-pluckin’ good?]
Imagine if instead of raising a whole chicken for slaughter, it was possible to pop a feather in a machine, and grow a chicken nugget.
That’s basically what a San Francisco-based company says it has figured out how to do. It claims the process – from feather to nugget – takes about two days.
It also says it will make its first commercial sale of the product by the end of 2018.
You can see an example of the synthetic chicken nugget in the video above, as well as the chicken that provided the feather to grow them. The company, Just, claims the chicken, Ian, is kicking back at a sanctuary in Northern California, not far from the lab.
On Wednesday, the company’s CEO and co-founder tweeted: “Lay down your spears. 400,000 years ago, meat became part of the human diet, and throughout time, human beings have needed to kill the animal to enjoy their meat. First, with spears. Then, with industrial machines.
“Get ready for that paradigm to change.”
How does it taste? Earlier this month, a BBC reporter visited the company’s SF headquarters and found the prototype chicken nuggets “impressive”.