[Ed. – Maybe, instead of preaching to their congregations about the evils of sugary drinks, they should conduct sermons on personal responsibility.]
Citing the harm sugary drinks have caused to the African-American community, two black pastors in the Washington, D.C., area filed a lawsuit on Thursday against Coca-Cola and the American Beverage Association, in which they alleged Coca-Cola deliberately misled consumers about the alleged dangers of soda.
The plaintiffs, Pastors William Lamar and Delman Coates and public-health group Praxis, claim in their complaint filed in the D.C. Superior Court Coca-Cola and the ABA engaged in “false, deceptive, and misleading advertising and promotion of sugar-sweetened beverages.”
Lamar, Coates and Praxis say consumers have been duped into believing sugary drinks aren’t so bad for their health by Coca-Cola’s advertising and other outreach efforts. The plaintiffs specifically cite Coca-Cola’s decision to “omit material facts” about the link between sugar and health problems in their advertising and consumers’ lack of knowledge about the dangers of soda.
“It’s become really clear to me that we’re losing more people to the sweets than to the streets,” Coates said, according to a report by the Washington Post. “There’s a great deal of misinformation in our communities, and I think that’s largely a function of these deceptive marketing campaigns.”