Survey: Anthem protests were top reason for lower NFL viewership – election also played a part

Survey: Anthem protests were top reason for lower NFL viewership – election also played a part

[Ed. – Of course.  Although the league — and ESPN — denied it repeatedly, sensible people were clear on this all along.  The election effect (see last paragraph below) is interesting in itself, speaking to the unusually strong engagement of the voting public last year.]

National anthem protests were the top reason that NFL fans watched fewer games last season, according to a new survey released by J.D. Power.

The pollster said it asked more than 9,200 people who attended either one football, basketball or hockey game whether they tuned into fewer games and why. Twenty-six percent of those who watched fewer games last season said that national anthem protests, some of which were led by Colin Kaepernick, were the reason. …

Sixteen percent said it was because of their interest being replaced by the 2016 presidential election coverage. …

NFL game viewership on networks that broadcast games was down an average of 8 percent for the 2016 regular season versus the season before. Before the election (Nov. 8), games for the first nine weeks were down 14 percent compared to 2015. The final eight weeks saw only a drop of 1 percent compared to Weeks 10-17 in 2015.

Continue reading →

 


Commenting Policy

We have no tolerance for comments containing violence, racism, vulgarity, profanity, all caps, or discourteous behavior. Thank you for partnering with us to maintain a courteous and useful public environment where we can engage in reasonable discourse.

You may use HTML in your comments. Feel free to review the full list of allowed HTML here.