[Ed. – Granted, he would be missing a tip if he failed to at least commission an Ivanka reality show.]
Only Trump, who can be on the air on any cable news network he wants for however long he wants at a moment’s notice, could conclude that he doesn’t have enough media exposure as-is and might need to start his own channel to meet public demand.
I think this is a smart idea, though — assuming the story’s true. Some Trumpers on social media are sneering that only a fool would believe what a left-wing rag like Vanity Fair has to say about Trump. Fair enough. It’s possible that the story was fed to VF by enemies of his who are looking to cause a rift between him and his bigwig buddies in the media food chain. If Jeff Zucker and (especially) Roger Ailes think Trump’s quietly plotting to jump into their line of work and start siphoning off market share, they might turn on him harshly. Even so, I think it’s a no-brainer that Trump would try to capitalize financially on his new political and cultural currency if he loses this fall. …
Trump is indeed considering creating his own media business, built on the audience that has supported him thus far in his bid to become the next president of the United States. According to several people briefed on the discussions, the presumptive Republican nominee is examining the opportunity presented by the “audience” currently supporting him.