Ride-hailing companies catering exclusively to women are cropping up and raising thorny legal questions, namely: Are they discriminatory?
In Massachusetts, Chariot for Women is promising to launch a service featuring female drivers picking up only women and children. Drivers will even have to say a “safe word” before a ride starts.
Michael Pelletz, a former Uber driver, said he started the company with his wife, Kelly, in response to instances of drivers for ride-hailing services charged with assaulting female passengers.
He believes their business plan is legal, and he’s prepared to make his case in court, if it comes to that. The couple had planned an April 19 launch but now say they’re pushing it back to the summer to make sure their app can handle demand they say has exceeded expectations.