Networks refused White House primetime request for O-care victory lap

Networks refused White House primetime request for O-care victory lap

[Ed. – Fascinating.]

WASHINGTON — White House officials sought valuable primetime air for a rare, impromptu Tuesday night address to tout the accomplishment of signing up more than 7 million people under the Affordable Care Act.

But network officials refused to make the kind of accommodation they did previously for the announcement that Osama Bin Laden had been killed, for instance, and Obama was left instead cutting into the much smaller audiences of Ellen and other daytime shows.

Three sources familiar with the request confirmed the White House asked for the primetime slot in their effort both to emphasize a bright moment following the challenging roll out and, more important, to try to reintroduce the country to a law that remains unpopular. One top White House official referred BuzzFeed to another top official for comment on the conversation with networks, but the second official did not respond to a request for comment.

People familiar with the request declined to reveal which network blocked the primetime address, but broadcast networks have traditionally been much more reluctant than cable networks to provide the White House with evening air time.

Continue reading →


Commenting Policy

We have no tolerance for comments containing violence, racism, vulgarity, profanity, all caps, or discourteous behavior. Thank you for partnering with us to maintain a courteous and useful public environment where we can engage in reasonable discourse. Read more.

You may use HTML in your comments. Feel free to review the full list of allowed HTML here.

Facebook Comments

Disqus Comments